WS #16169
Salesforce is acquiring Braze in a $5.7 billion deal to bolster its AI marketing capabilities, a move that underscores the continued consolidation in the enterprise software space. Concurrently, Alphabet's Waymo announced plans for a massive fleet expansion and a European launch, reinforcing its lead in autonomous driving. These developments highlight capital deployment in AI and automation despite broader macro headwinds.
Corporate M&A and Tech Consolidation
Salesforce is acquiring Braze in a $5.7 billion deal to bolster its AI marketing capabilities, a move that underscores the continued consolidation in the enterprise software space. Concurrently, Alphabet's Waymo announced plans for a massive fleet expansion and a European launch, reinforcing its lead in autonomous driving. These developments highlight capital deployment in AI and automation despite broader macro headwinds.